Key Account Executive

1.        JOB PURPOSE

To improve the numeric and weighted distribution of each brand/SKU and maintain the availability and visibility in the modern trade outlets (supermarkets), whereby weekly ordering and follow up for deliveries, Maintaining share of shelf as per BDA/ market share.

2.        MINIMUM QUALIFICATIONS/EDUCATION/EXPERIENCE/TRAINING/KNOWLEDGE

·        Minimum 1 years of local UAE experience in similar role or 2 years’ experience in related role in FMCG.

·        Graduate.

·        Familiar with the dynamics of the FMCG trade. 

·        Good communication skills (particularly Listening) in English, Hindi.

·        UAE driving license.

·        Open to be relocated within UAE

3.        KEY DIMENSIONS AND RELATED JOB RESULTS

Financial:

·        To deliver on targeted monthly Brand wise Volume/Value

·        Achieve budgeted Receivables (DSO) objectives for their territory.

Trade:

·        To maintain harmonious PR with trade and prompt & efficient customer service at all the times

·        100% compliance to journey plans

·        Participate in all team-working and be an effective team-player at all times.

·        To achieve set KPIs on Distribution, Visibility (BDA implementation /or share of space as per our market share & planograms)

·        To secure our primary visibility in category (as above) and also explore secondary visibility opportunities to have dominance.

·        To ensure all-round availability of listed SKU’s in every outlet with adequate stock-pressure.

·        To manage trade-returns within agreed levels.

·        To highlight near expiry issues well before expiry date (3 months prior) and take ownership for the liquidation of same, after diligently following FIFO.

·        To ensure all listing and distribution of NPIs within 30 days in targeted outlets.

·        To take swift action on new outlet openings and negotiate strong BDAs with them.

·        To execute all promotional/activation etc as per targeted norms/timelines.

·        Evaluate competition activities and observe trade/consumer trends

·        To participate and share all survey findings (price, competition, category etc)

OTHER:

§  To internally liaise with all departments on relevant matters with good harmony.

4.        KEY COMPETENCIES

·        Quick learner with strong perseverance skills

·        Good eye for opportunities (new space/listings etc.)

·        Proficiency in Preparing, measuring, tracking (gilling gaps) and achieving target by keeping good grip on execution

·        Full understanding of dynamics of FMCE products/trade in UAE.

·        Dynamic & Energetic team player with an open, positive & curious mind

·         Efficient, Result-Oriented with good problem Solving skills

·        Very communicative and expressive

-Strong communication and negotiation skills
- Excellent relationship building abilities
- Analytical thinking and problem-solving skills
- Results-driven and able to meet targets
- Ability to work well under pressure
- Time management and organizational skills
- Knowledge of sales techniques and principles
- Proficiency in CRM software and Microsoft Office
- Understanding of market dynamics and business trends
- Ability to collaborate with internal teams for successful account management